Welcome to FirstHive! Explore the different facets of multi channel marketing and get started today with this user guide/ FAQs will be a one stop shop for all your queries around
By the end of this FAQ / User Guide, you would be all set to send your first Email or SMS campaign or start your first coversations with your customers across various social media channels (facebook, twitter or linkedin)!
In the off chance that your question remains unanswered here, don't worry we have you covered! Just drop us a message via the chat window (on your left side bottom) to our support team or call us on our support number and we will do our best to resolve any queries you may have.
No, we don't allow use of our platform for spamming. It is strictly, ONLY to engage your subscribers who opt-in for your newsletters, to any permission-based list, to your customers, colleagues, staff and students or any private email to your friends.
FirstHive is a simple, easy to use self service tool which does not require you to have any understanding of HTML or any coding knowledge. All you need to do is choose from your fantastic selection of templates prepolulated in the Template Library from your conveneince (refer image). Once you have selected your template of cchoice, you can edit them as you choose in our FirstHive editor, to create and run your campaigns (refer image). If however you do have knowledge of html, we provide you with advanced functions to customize the mailer basis your requirements.
You can personalize your emails with any of the fields that are available in your contact list. All you have to do is select the personalisation field from the list provided (refer image 1) and place then at the right point in your email bodywhile creating a mailer communication. Note that the personalization only works when the fields you have used in your email are available in the contact data that you have imported.
You can set a default sender and reply-to email from the 'Manage Channels' tab in the Admin menu. (append screen shot)
Your mail content, past history of your account, your subject line, all have an impact on whether your mails will be considered spam or not. While we take all necessary steps to ensure the reputation of our IP, we request you to follow email marketing best practice to ensure your account does not get suspended, and/ or your mails are not considered as spam. Another important principle that will ensure your mails are not considered Spam is to send emails ONLY to engage your subscribers who opt-in for receiving communication from you.
You can view the list of contacts who have opened, unsubscribed, clicked or responded to any campaign in the email/ sms campaign analytics tab. Just click on the respective metric against a particular campaign and save the corresponding list as a segment to use in your further campaigns.
A Datalist is basically a list of your customers. Overtime you import any customer information, FirstHive files this information under a unique Datalist. You can name the Datalists as you choose. Even when you connect your social channels, all the customer data that can be pulled from your social channels will get created under unique Datalists per channel. You can also add cusotmers to exisitng Datalists by simply importing users using the action button provided next to a particular Datalist. Catalysts are an effective way of filing and identifying data when you want to create campaigns in the future.
In order to avoid spoofing of mails, we need to ensure that you have access to the mailbox of the Id you plan to use as your sender or reply-to Ids.
Any campaign that does not comply with our fair use policy, or is perceived by our system to be a unsolicited bulk email, or contains promotion of illegal or immoral products, or uses unparliamentary language as detected by FirstHive, gets flagged for manual review. Typically, you will have a member of our security team review and respond to the incident within 24 hours. In case you have not received a reply yet, or believe that something was flagged in error, please raise a ticket with us.
In order to ensure proper delivery of your mailer, as well as be in a position to track and display your campaign analytics, we send out all mails through our servers. However, you can speak to your account rep for enterprise and high volume plans.
No, we don't allow use of our platform for spamming. It is strictly, ONLY to engage your subscribers who opt-in for your newsletters, to any permission-based list, to your customers, colleagues, staff and students or any private email to your friends.
For buying a geography specific longcode, click on the buy long code link from your Account Usage Summary, or from your select sender Id dropdown, or from your Manage Channel tab under Admin Menu. Select the geography that you wish to buy a long code for and our platform will display all available long codes for the region along with the corresponding pricing. Select the long code of your choice and click continue to purchase the long code.
To start sending SMSes using FirstHive, you will need to purchase a long code per the steps given above. Once you have purchased a long code that you can use as your sender Id. The next thing you will need to do is to buy SMS credits. You will be able to do this from Account Usage menu.
Please be aware that sending of SMSes may be governed by the local regulations prevalent in the geography.
You will be charged for all numbers that were submitted for your campaign. At times, there may be messages that were not delivered on account of factors beyond our control, e.g. phone being out of network range, local network issue, etc. We partner with tier-1 gateways across geographies and take all necessary steps possible to ensure maximum delivery of your messages.
Since SMS and sender Id/ long code rates vary greatly by geography, in the interest of providing you with clear and transparent pricing, we bill the SMS usage separate from the base functionalities of your FirstHive account.
You can currently connect and manage your profiles and pages across Facebook, LinkedIn, and Twitter.
We are always adding new channels to help you engage better with your customers. Check back here for announcements on new channel additions, or mail us at marketing@firsthive.com for requesting addition of specific social media channels.
The Trial version allows you to manage 3 social profiles, while the Pro version allows you to manage upto 10 social profiles. In case you wish to manage additional social profiles, please contact your account manager or mail us at: sales@firsthive.com
To deactivate/ disassociate your social profile from FirstHive, just navigate to Campaigns > Manage Channels and select the relevant social network. Use the button provided to deactivate the profile you do not wish to manage with FirstHive.
We do not set any limits for the number of times of content you can post on your social profiles using FirstHive.
You can share text, links, and images on your social profiles from FirstHive. Your posts will be subject to the policies & guidelines of the respective social media platform.
As part of standard reports under FirstHive, we provide the campaign analytics against any Email/ SMS campaign, Social media insights for all Facebook or LinkedIn pages, as well as any twitter account you may have linked with the platform. We also provide a consolidated account level view as part of FH Central, along with a named user view through our Customer Profile Dashboard view.
You can also choose to connect your Google Analytics account to view a web property data from within the FirstHive interface.
Currently, we do not allow customisation of dashboards as part of the default package. However, we are constantly increasing the choices here. So do check back here for announcements on new default dashboards additions, or mail us at marketing@firsthive.com for requesting addition of specific ones.
To view your Google Analytics data from FirstHive, just click on the Google Analytics tile as part of FH Central dashboard and provide your Google Analytics account credentials. You will need to provide permission to FirstHive to view this data, as part of the flow.
Social Media insights can only be seen for Facebook, LinkedIn pages and Twitter accounts that you have setup with FirstHive. If you do not see any reports as part of your social media insights tab, you may either not have provided access to any such profiles to FirstHive, or might not have signed in to a relevant channel. If you still need help, write to us at support@firsthive.com or talk to one of our support agents via live chat support* (available post login into your account).
The default currency of billing for FirstHive is USD. All figures provided across FirstHive are to be read as USD, unless stated otherwise.
The Trial/ Free version of FirstHive allows you to test the system by importing upto 10,000 contacts and sending out upto 500 mails in the month. Please check our Pricing page for details of Pro billing. You can choose to import additional customers into FirstHive by paying a minimal $10/ 1000 contacts monthly. You can also choose to import additional SMS credits, in case you wish to use SMS as a channel.
Not at all. You can choose to evaluate the product using the Free Trial registration option, without the use of a credit card. You will however need one if you choose to upgrade to Pro, or need advanced features activated.
Your contacts and reports are safe with us, even if you do not renew your subscription. You will however not be able to send out any communication till you add the requisite credits in your account, or upgrade to Pro.
We provide Live Chat support* as well as email support for all FirstHive users. In case you face any issue or are not satisfied with the Live Chat option, you can raise a ticket by clicking on the Support link on the top right of the screen.
The resolution times for your ticket vary with the underlying classification of the issue. You can expect a rough resolution time to be provided to you, as part of the response to your ticket. Typically, most issues are resolved within 48 hours.